One loyalty program, online and in store
One balance, one member profile, every channel — earn and redeem at Shopify POS, scan wallet passes at the counter, and keep online and retail in sync.
Included on every plan, including Free →Retail loyalty has a split-brain problem: the ecommerce program lives in one app, the in-store punch card lives in a drawer, and neither knows the other exists. Customers notice — "I have points online but you can't see them here?" is a conversation your staff shouldn't have to keep having. Toki runs one program across both.
Native at Shopify POS
Toki plugs into Shopify POS directly:
- Earn at the register — in-store orders award points by the same rules as online
- Redeem at the register — staff redeem rewards for the customer from the Toki tile, and you can limit redemption options to specific store locations
- See status at a glance — staff see the customer's tier progress, spend progress toward rewards, and points about to expire
- One balance — what customers earn in store is waiting for them online
Setup is configuration, not development: install Toki, add the POS tile, and your retail locations run the same program as your storefront. For a deeper look at what to demand from any system, read our guide to POS systems with loyalty programs.
The wallet pass is the loyalty card
Plastic cards get lost; phone numbers hold up the line. With wallet passes (on paid plans), every member carries an Apple or Google Wallet pass with a QR code — the cashier scans it, the account appears, and the reward is one tap away. It doubles as a push channel after the customer leaves, including location-based "you're nearby" alerts.
The same QR code can hold the customer's referral link, so it works for sharing with friends and for checking in at the register. In-store shoppers who aren't members yet can join at the counter — the POS Joined Customers report in analytics shows how many do.
Sell the program in store
Retail staff are your best salespeople for memberships — they're already talking to the customer. On paid plans, staff can enroll a customer in a paid membership right from the POS tile (it activates when the sale completes, and renews online), and sell gift cards in store with the same delivery options as online.
Beyond Shopify POS
Multi-location retailers often run dedicated POS platforms. Toki integrates with Heartland POS, Pickware POS and PredictSpring. Running a custom register stack? Talk to us about the Toki API.
See what the store contributes
The Sales tab in analytics splits orders into POS and online, next to repeat purchase rate, purchase frequency and LTV — so you can see whether in-store members come back online, and the other way round.
Toki works with Shopify POS on every plan, including Free — see pricing. Install Toki or book a demo to see the POS flow end to end.
Frequently asked questions
Does Toki work with Shopify POS?
Yes, on every plan including Free. In-store orders earn points by the same rules as online, staff redeem rewards from the Toki tile in Shopify POS, and the balance is the same one customers see online.
How do you identify a loyalty member at the register?
Scan the QR code on their Apple or Google Wallet pass — it brings up their points, rewards and perks without an email or customer lookup. The pass can carry the customer's referral code instead, so one QR code works for sharing and for checking in. Wallet passes come with paid plans.
Can customers earn online and redeem in store (or the reverse)?
Yes. It's one program with one balance: points earned in your retail store are spendable at online checkout, and vice versa. Tiers and membership perks follow the customer across channels too.
Can staff sell memberships and gift cards at the register?
Yes. With paid plans, staff can enroll a customer in a paid membership from the POS tile — it activates when the sale completes and renews online — and sell Toki gift cards with the same delivery options as online.
What if I don't use Shopify POS?
Toki integrates with retail POS systems including Heartland, Pickware and PredictSpring. If you run something else, talk to us about the Toki API.