Recently Viewed Products
Recently Viewed Products
Shoppers can now easily find and return to items they've browsed in your store with an automatically maintained browsing history.
How It Helps Customers
- Quick rediscovery: Return to products without searching again
- Cross-session browsing: Products viewed on Monday are still there on Friday
- Comparison shopping: Easily reference multiple products while making decisions
- Up-to-date information: Always shows current prices and availability
- Device flexibility: Browse on phone, purchase on desktop later
Why Merchants Want This
- Reduces friction: Makes it easier for customers to complete purchases
- Increases conversions: Helps customers rediscover products they showed interest in
- Valuable for large catalogs: Essential for stores with many products
- Captures intent: Browsing sessions that span multiple visits don't get lost
- Fast performance: Cached product data ensures quick loading
How It Works
When customers view a product, it's automatically saved to their personal history. The feature keeps product information current (prices, availability) while delivering fast performance through smart caching.
Perfect for reducing the "I saw it earlier but can't find it now" frustration that leads to abandoned purchases.