Toki.

Self-Serve Subscription Reactivation

Customers can reactivate a canceled paid membership themselves from the wallet, and via the external API.

What's New

A canceled paid membership now shows a Reactivate option in the wallet. One tap, and the subscription resumes—same plan, same perks, new billing cycle. No support ticket, no re-checkout.

Also Available

  • External API endpoint for reactivation, so you can offer it from emails or your own account pages
  • Retention offer endpoints (June) - present a discount or pause option at the moment of cancellation
  • Reactivation from the merchant portal and via workflow action were added earlier this year

Also Shipped

  • Filter active members by subscription type
  • Member counts by billing interval in analytics
  • Review character limit with a live counter in the review form

Why It Matters

The customer who cancels in March and wants back in June shouldn't have to email anyone. Every step you remove is a member you keep.