New Analytics: Attributed Sales, Points Over Time, Weekly Summaries

Three new ways to see what your loyalty program is actually doing—revenue it drives, points flow, and a weekly digest.

Attributed Sales

A new stats card and table track orders that started inside Toki—from the wallet cart, a product redemption, a recommended product, or a membership purchase. See how much revenue your program is directly driving, not just how many points you've issued.

Points Earned vs. Redeemed Over Time

A time-series chart of points earned and points redeemed. Spot liability building up, redemption spikes after campaigns, and seasonal patterns at a glance.

Weekly Points Summary Report

An exportable report that aggregates points activity by week—earned, redeemed, expired—so you can drop it straight into a finance or leadership update.

Why It Matters

"How many members do we have" is a vanity metric. These reports answer the questions that actually get asked in meetings: what's the program worth, and where are the points going?