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Automated Birthday Rewards

Automated Birthday Rewards

Reward customers automatically on their birthday with personalized rewards sent exactly when you choose.

How It Works

1. Birthday Collection

Customers submit their birthday once through your loyalty program (wallet, customer account, or storefront integrations).

2. Automatic Reward Delivery

System automatically sends birthday rewards based on your chosen schedule:

  • On Birthday: Sent on customer's exact birthday
  • In Birthday Month: Sent on 1st day of customer's birthday month

3. Instant Rewards

If customers submit their birthday on the same day (or during birthday month for monthly rewards), they receive reward immediately.

4. Scheduled Timing

Configure exact UTC hour when birthday rewards are sent each day, controlling when customers receive their surprise.

What You Can Configure

  • Any reward type: Points, discounts, free products, etc.
  • Reward timing: Exact birthday or throughout birthday month
  • Delivery time: Specific UTC hour for daily processing
  • Manual triggers: Send rewards button to manually process all eligible customers
  • Standard activity features: Completion limits, scheduling, segmentation

Benefits

  • Automated celebrations: Set it once, rewards send automatically
  • Personal connection: Recognizes customers on their special day
  • Increased engagement: Birthday rewards drive return visits
  • Flexible timing: Choose what works for your business

Build stronger customer relationships by celebrating their special days with personalized rewards—completely automated.