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Charity Selection for Donations
Charity Selection for Donations
Customers can now choose which specific charity to support when donating their loyalty points from a list you provide.
How Customers Use It
When visiting the charity donation activity in their wallet, customers see:
- Buttons for each available charity with name and description
- Ability to select one or multiple charities (based on your settings)
- Donation amount input
- Donate button (disabled until they select at least one charity)
Customers click their preferred charity, enter donation amount, and complete the donation to their chosen cause.
Why Merchants Want This
- Partner with multiple charities: Showcase various charitable partnerships in one program
- Personalized giving: People donate more when supporting causes they personally care about
- Strengthen engagement: Meaningful choice creates stronger customer connection
- Track preferences: Analytics show which causes resonate most with your customer base
- Corporate responsibility: Demonstrate diverse charitable commitments
Impact
Creates a more personalized giving experience that strengthens customer engagement. Customers are more likely to donate when they can support causes they care about, while merchants can showcase their various charitable partnerships.