Product

Toki Loyalty App: 7 Powerful Features You Didn’t Know You Needed

You probably know Toki handles loyalty points and referrals. But that’s just the surface.

Here are 7 powerful features inside the Toki loyalty app that most merchants don’t realize exist—but should.

1. Paid Memberships

Yep. You can create paid loyalty programs—like Amazon Prime for your store.

Use it to:

  • Offer free shipping
  • Give members-only discounts
  • Unlock exclusive perks or content
  • Collect recurring revenue

No third-party subscription app needed.

2. Shopify-Native Affiliate Tracking

Toki doesn’t just do referrals—it supports full affiliate tracking.

  • Long-term links (not just one-time codes)
  • Dashboard tracking for partners
  • Multi-tiered commission rules

Perfect if you’re building an ambassador or creator program.

3. Token-Based Loyalty (Web3-Ready)

Want to reward customers with NFTs or tokens? Toki supports it.

You can:

  • Drop digital collectibles
  • Gate content or perks with tokens
  • Reward behavior on-chain

Even if you're not ready for Web3 today, this makes your program future-proof.

4. Loyalty-Driven Upsells

Use loyalty tiers or point status to:

  • Unlock bundles
  • Trigger VIP-only products
  • Show upsell offers based on loyalty behavior

Turn retention into revenue—automatically.

5. No-Code Rule Builder

Want to give double points on a specific product? Reward reviews? Trigger rewards when a tag is applied?

You can do it all without code.

Toki’s logic engine gives you complete control with just a few clicks.

6. Embedded Launcher + Customer Portal

Your customers can:

  • View point balances
  • Redeem rewards
  • Track referral progress
  • Upgrade memberships

Right from your storefront—beautifully branded, mobile-optimized, and no login friction.

7. Flexible Earning Actions

Go beyond purchases. Reward customers for:

  • Following you on Instagram
  • Submitting UGC
  • Buying a subscription
  • Hitting a spending milestone

Or create your own rules using tags, actions, or backend triggers.

Final Thoughts

Toki isn’t just another points app—it’s a modern loyalty engine that empowers brands to go beyond basics.

If you’re serious about retention, these under-the-hood features are where the real magic happens.